Magazine advert research

I started researching music magazine adverts, for new albums and singles and started to gather ideas and information on how to set mine out and what was the best way to lay out my advert. I also considered what magazine it would feature in due to the genre of the song. The main magazines i decided to look at were NME and Kerrang because they were the most popular indie magazines which ties in with the genre of the song we chose.




There isn't usually very many adverts featured in the magazine, and they are never bigger than the ones featured above. There are two styles which the adverts are laid out in, they either run along the bottom of the page and only take up a third of the page. There isn't any full page adverts in the magazine, however sometimes there may be a feature ad on the back cover of the magazine.

Or they are featured in the double page spread, which still run along the bottom of the page but there is more than just one advert next to each other. They don't always take up as much room as the other style.



Here's my plan for the advert featured in the magazine, i think that it would be best to create the advert so it goes along the bottom of the page, or on the page portrait style but small enough so it doesn't take up the whole page, as this is the reoccuring style throughout all the magazines. My final draft will be alot smaller than this but it's just to get an idea.